Email Marketing That Increases Direct Bookings for Boutique Hotels
Beautiful, on-brand email systems built specifically for hotels that want more direct revenue and less OTA dependency.
A Studio, Not an Agency
Boutique hotels obsess over how their spaces feel — the welcome, the pacing, the details guests remember. Email deserves the same care.
The emails that matter most are the quiet ones: the first message after a sign-up, the reassurance while a booking decision is forming, and the follow-up after checkout. These moments shape trust, confidence, and return visits more than campaigns ever do.
Boutique Email Studio designs calm, considered email journeys for independent hotels. Systems are built to support the guest experience, reduce friction, and increase repeat stays and direct bookings — without noise, pressure, or agency theatrics.
Good email shouldn’t feel like marketing.
It should feel like hospitality — carried into the inbox.
How the Studio Works
The Welcome Flow
From $1800
A complete 7–10 email welcome sequence designed to introduce your brand, build desire, and gently drive direct bookings.
Final scope depends on brand complexity and guest journey.
We’ll look at how new guests meet your hotel and what they should feel next.
Revenue Recovery & Retention Pack
From $1200
Abandoned booking and post-stay emails designed to recover lost revenue, encourage reviews, and increase repeat stays.
Pricing varies based on existing setup and integrations.
We’ll look at where interest drops off and where trust can be rebuilt.
Guest Journey Partnership
From $1500 per month
An ongoing partnership covering campaigns, optimisation, and new flows over time.
Minimum commitment applies.
We’ll look at your full guest journey and where email should quietly support it.
